Domestic Color Tv Enterprises Made More Power Run (brighter teeth)
No commentsBy w3hbre
At present, the Chinese market Internet TV Is the “rocket”-like speed in the market quickly jump up red. Behind in this product are based on all the major domestic TV Company co-development effort?? TCL, Changhong, Hisense, Konka, Skyworth and other personalization features launched all different, but the direction is very clear and new Internet TV, a boost Internet TV film “Rocket” fast flying fuel boosters.
Reporter noted that this year, the domestic Internet TV showing a more extensive and diversified development trend, mainly for the three hot spots: there can be formal and China Network Television’s new interactive copyrighted content source, also emerged compatible with a number of individual Internet sites and applications that open platform, but also realize the current Flat Panel TV The most popular display LED, 3D, etc. fully compatible products.
Consumer electronics industry expert Dr. Dong Xuegeng believe that Internet TV features and technology, multi-point eruptions, will help promote the products in the market and the rapid integration of consumers, differentiated by different functions, to meet more consumer those needs, so in the current wave of flat-panel TV to promote large-scale popularization of the Internet.
Content of chips
Recently, the State SARFT Internet TV officially issued three licenses were awarded to the Chinese network television (the CNTV), Shanghai Media Group SMG and the number of Hangzhou China Media Network Limited. With the release of the domestic Internet TV license, the industry that the development policy of the Internet TV industry has opened the door. With CNTV
receive their first content license, but also opened the domestic color TV enterprises to cooperate with third-party content platform to build off. Recently, TCL has been reached between the first and CNTV, and Konka, Changhong and other companies are also negotiating process. With the power of third parties, improve and enhance the content of Internet television short board, has become the domestic color TV enterprises at this stage the main solution.
Previously introduced cool chat Skyworth TV, construction, cool open net, invest in Music Education Network Changhong, Hisense and Thunder, happy co-operation network, all signals are around the Internet TV company launched the first round of television content licensing contest. Another source said, with the exception of cooperation have been reached with CCTV, TCL and Hangzhou, China to discuss cooperation in number, while Hisense and other enterprises are also in contact with Shanghai to speed up the advantages of upgrading the content of the Internet.
Platform model
Ago, McKinsey released a survey data show that China’s largest 60 cities, 70% of the respondents among the leisure time is spent on the Internet. Even in small towns, this proportion reached 50%. Under the tide in the network of personal computers is rapidly replacing television as the entertainment center.
At the same time, domestic color TV manufacturers have also opened a comprehensive restructuring of the road. From 2009, the TCL, Konka, Hisense and other manufacturers of active promotion, Internet TV in China, accounting for rapid promotion, the total already exceeded 2 million units. 2010, the global Internet TV shipments will reach 19.16 million units, an increase of 210%.
For “Internet TV” piece of cake, Konka Group President Chen Yuehua also believe that the trend of the Internet as a television standard, through the construction of a “full open-platform technology,” the enterprise in a high degree of homogeneity and white-hot competition in the market, creating a new multi-win-win business model, will be the inevitable trend of future development, and Konka net sharp wide open platform officially opened the competition in the domestic color TV industry platform curtain.
The same time, TCL announced the launch of “Family Internet strategy” upgrade program, released a second generation Mitv Internet TV?? First 3D Internet TV P11 Series, to achieve the “Internet engine”, “multimedia codec engine”, “digital TV engine “of the upgrade.
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